Blog

We Knew This in 1973

March 2026 · AI, UX Design, Design Leadership, Product Design

A computer can never be accountable, therefore a computer must never make a design decision. We established this principle over 50 years ago. So why are we ignoring it now?

AI Makes Output Cheaper. It Doesn't Make Design Cheaper.

January 2026 · AI, UX Design, Design Leadership, Product Design

AI can generate flows, copy, and UI variants faster than ever. But that doesn't make design cheaper — it shifts where the value sits. Judgement, verification, and accountability are now the work.

Designing AI Experiences

November 2025 · AI, UX Design, Designing for AI

How do we design compelling AI experiences? Spoiler: the answer is not “slap a chat box on it and call it a day”. This blog is my attempt to turn my scribbles and thoughts into something useful: a lightweight, practical map for when you’re thinking about adding AI to your product, service or feature.

The power of sketching in UX design

November 2024 · UX design, product design

Sketching ideas when designing a product is an essential part of the UX process. It aids in creating and mapping user journeys, framing problems, and can be the first step in developing a prototype.

10 top tips for product designers

July 2024 · Product design, design thinking

Unlock success with these 10 top tips for product designers! Focus on usability, understand user needs, and design better experiences. Enhance your skills with these expert pointers for daily improvement.

5 top tips for product owners

July 2024 · Product management, leadership